🐶 Who We Are

We’re a UK-based, family-run business with a passion for dogs, colour, and chaos (the good kind). Our studio is powered by coffee, creativity, and three extremely opinionated dogs.

✂️ Made By Us

Every piece is designed, cut, assembled, and packed right here in our little workshop. From concept to collar, it’s all done by us — no outsourcing, no shortcuts.

🧡 Why We Do It

We believe the world needs more joy, silliness, and sparkle — and if we can deliver that through a dog charm or a pair of earrings, we’re doing something right.

🐾 Dogs First, Always

We share our lives with three dogs — two of them rescues — which is why we donate part of our profits to support rescue charities doing incredible work.

🌈 Everyone’s Welcome

Morti’s Fun Club is for every human and every dog. We celebrate all shapes, styles, and stories. If you’ve got a dog (or just dog energy), you’re in.

💌 Great Service Is Non-Negotiable

We want you to love your order. And if something’s not quite right, we’ll fix it — no drama, just good vibes.

✨ Life’s Too Short for Beige

We’re here for dopamine dressing, waggy tails, and main character energy. Go bold. Match your mutt. Spark joy — and maybe a little envy on the dog walk.

💌 So Come Join the Club.

This isn’t just fashion.

It’s fun. It’s family. It’s a celebration of every quirky, scruffy, glorious creature — human or dog — who believes life should be full of sparkle.

Thanks for being here.

– Morti x

(Founder. Muse. Icon)